Promoting the NeLH A-Z list of Journals & Training

I designed an A6 flyer (half the size of A5!) advertising the NeLH link to the NCC A-Z of full-text journals with my contact details for enquiries about Athens & training.
For 2 weeks the library staff have included this flyer in any outgoing mail e.g. ILLs & literature search results, and handed them out to users in the library.
This has been quite successful and generated more interest in registering for an Athens password and training and even better, it didn't take too much extra effort!